HS023 – Business And Accounting Advice From Construction Accountant Randal Dehart

Need help with your bookkeeping or accounting?

Good news! In this episode, I interview Randal DeHart, the leading expert in outsourced construction bookkeeping and accounting services for small construction companies across the USA.

And,Randal isn’t just an accountant, he’s also a former plumbing contractor with twenty years of experience. Not only does he understand handyman businesses from a accounting perspective, he understands it from the contractor’s perspective.

Randal’s been involved in the construction industry pretty much since he was born as his dad was a contractor. After going to school to become an accountant, he decided, like many of us, that he didn’t want to work in an office. So he changed his direction and set out to become a plumber.

After very successfully starting, growing, and selling his plumbing company, he got back into accounting and now does it full time, focusing solely on helping contractors, handyman, and other tradesman grow their businesses through an intelligent and strategic approach.

I’m honored to have Randal on the show and I’ve personally gained a lot of highly valuable business knowledge from him.

Here’s what we discuss in this episode:

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HS 022 – How to Jumpstart Your Handyman Business – Interview With Brand New Handyman Justin Terrill

Are you still on the fence with whether or not a handyman business can actually work?  Or, are you hesitant to get started?  If so, you’re going to get inspired by this episode where I share a great interview with brand new Australian handyman business owner, Justin Terrill.

This is the first time I’ve had a handyman on the show who is just getting started, and it turned out amazing.

Justin started his handyman business only a couple of months ago and is already booked out two weeks in advance while charging a premium for his services.  He was previously a teacher, when he realized that he enjoyed working with his hands much more.  So, he put his skills that he learned from working on a farm to good use and got started with his handyman business in Sydney, Australia.

I got in touch with Justin when he contacted me to thank me for helping him get started.  As a member of the Handyman Web Academy (Now called Handyman Marketing Machine) and a reader of this blog, he took action on the knowledge that he learned and has had amazing results.

It was inspiring to talk with Justin, and even though he’s just getting started, I learned a lot from him.  Whether you are just getting started or have been in business for a while, Justin’s got some great insights to share.

Here’s what we cover in this episode:

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HS 021 – The Power of Branding Your Handyman Business (plus tips for success)

When I started my handyman business 3 years ago, I didn’t look like the typical handyman.  I didn’t have much experience, I didn’t have a reputation to help spread the word, and I looked like I was 18.

Let’s just say customers weren’t sprinting to their phones in a mad dash to call me.

That’s why I knew I’d have to go through extra steps to make myself look professional.  I had to find a way to look like I was actually an established business.  Otherwise, what reason would a customer have to even trust me?

So, I spent some time branding my business.  I did all the things necessary to make it appear as if I’d been doing this for a while.  I went out of my way to differentiate myself from other handymen.

As it turns out, overcompensating for my weakness ended up helping my business tremendously.

Not only did the extra time branding my business convince customers I was worth hiring, but it increased my perceived value in their minds.

The fact that I looked like I was a kid didn’t matter anymore.  I presented myself as if I had my shit together, and that was enough to convince them to at least give me a shot.

Of course, haveing a pretty logo designed and putting on a uniform didn’t get me customers by itself.  I still had to put effort into generating leads.  But it certainly helped close the deal on many occassions and it continues to do so.

That’s why in this podcast, I discuss the power of branding and tips for creating your brand.  Whether you are just getting started or have been in business for a while, a great brand can take your business to the next level.

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HS020 – An Inside Look At A Plumbing Franchise – Interview With Linda Stanfield

Have you ever thought about becoming a franchisee?

If so, you’re going to love this Interview.

In this episode of the Handyman Startup podcast, I talk with Linda Stanfield, owner of Benjamin Franking Plumbing in Chandler, Arizona.

Linda has worked with her husband to grow their own Benjamin Franklin Plumbing and has had a lot of success doing it.  She’s also a great person who is interested in improving the home service industry and is willing to share what she’s learned to help others.

With over 15 years as a business owner, Linda has a lot of valuable lessons to teach and it was a pleasure having her on the show.

Regardless of whether you are buying a plumbing franchise, or starting a handyman business, the insights that Linda shares are extremely valuable.

Here are some of the topics we cover in this episode:

  • How the home service industry is changing and what you need to do to adapt.
  • The secret to giving amazing service.
  • Benefits of becoming a franchisee.
  • What to consider when purchasing a franchise.
  • The power of simply wearing a uniform.
  • The importance of learning your financials.
  • The key metrics to focus on in your business.

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HS019 – How To Craft A Sales Story That Attracts Customers And Builds Loyalty

In this episode of The Handyman Startup Podcast, I discuss a fundamental part of any good marketing strategy – Your story.

You may be thinking, “who cares about my story, I’m just a regular dude starting a handyman business.”

That’s what I thought when I first started my handyman business, too.  I thought customers just wanted to have an experienced handyman fix what they needed fixed and to leave when they were done.

Man was I wrong.

Customers do care about your story.  In fact, it can significantly impact their hiring decisions.  If you can craft a decent story that includes at least one of five key elements, you will not only attract more customers, but you’ll attract more loyal customers.  I’m talking about customers that recommend you to their friends, give you online reviews, and hire you over and over, without you even asking them too.

My story has certainly helped me with my business, as it has with Christy Webber, Nick May, and Chris Maxwell-Gaines.  So, I spent some time researching and breaking down what makes a good story and why a good sales story is so effective.  I’ve recorded this podcast to share what I’ve learned with hopes that it will help your business.

Enjoy!

Here’s what I discuss in this episode:

  • The 5 critical components of a good sales story.
  • Examples of good sales stories.
  • How to use your story to generate more leads and build loyalty.
  • What a sales story is NOT.

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HS018 – Interview With Ed Padilla: Home Inspector, Handyman, and Founder of ACHP

In this episode of the Handyman Startup Podcast, I sit down with Ed Padilla, founder of ACHP (Association of Certified Handyman Professionals).

Ed has a really interesting story.  After being trapped in the corporate rat race for several years, he realized that he wanted something else.  So, he quit his job and capitalized on the demand he could see present for home repairs.

In 2006 he started Padilla Home Inspection and Handyman Services.  Soon after getting started, he noticed that handymen had a terrible reputation in the eyes of homeowners.  Tired of getting the stink-eye every time he entered a home, he had the urge to change this perspective.

Three years later, he took action and created ACHP, a non-profit, member based organization  to help handymen all over the country appear more reputable to homeowners.  Now, ACHP is growing and offering benefits to it’s members such as great insurance rates.

I’m honored to have Ed on the podcast.  He’s doing great things for the handyman industry and by listening to him you get the sense that he really cares about our industry.

Here’s what we cover in this episode:

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