Google My Business is one of the easiest, most effective, and FREE ways to generate leads to any homes service business. It doesn’t matter if you do small home repairs, build decks, or remodel homes, this is a major opportunity to grow your business with minimal effort.
There are very few free marketing methods for handymen and contractors that actually work. But, if you want to take advantage of this one, you’ll need to know how to optimize your profile on Google.
When I started my handyman business in 2012, I set up a profile on the platform (which was called Google Places at the time), and within days I was receiving high quality leads from it. Since then it has helped me generate hundreds of free leads and continues to play a significant role in my online marketing strategy.
I love tools like this because they help lower the barrier of entry to get started as a service pro. You can simply sign up, spend some time to optimize your profile, and in many cases, start receiving free leads within days.
Now, things are a little different than they were back in 2012. Far more businesses are online these days and the competition is higher. But you can still stand out with a little know-how. I’ve been helping handymen and contractor’s generate leads online for the last seven years and this strategy continues to work.
So let’s dive in! In this article, I’ll share how to leverage this free tool to grow your business fast.